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Competitive Analysis Survey

A 6-question competitive analysis survey that maps awareness of competitors, comparison criteria, switching likelihood, competitive strengths, and unmet needs through AI-powered exploration.

🔍 Market ResearchAI-powered6 questions

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Competitive Analysis Survey

A 6-question competitive analysis survey that maps awareness of competitors, comparison criteria, switching likelihood, competitive strengths, and unmet needs through AI-powered exploration.

1. Which competitors or alternative solutions are you aware of? (Select all that apply)*

Replace bracketed names with your actual brands/competitors.

Checkboxes input

2. Rank the following criteria by how important they are when comparing solutions.*

Ranking input

3. How likely are you to switch to a competing solution in the next 12 months?*

Linear Scale input

4. How do you perceive our strengths compared to competitors?*

Grid input

+ 2 more questions

Submit

Checkboxes (1)Ranking (1)Linear Scale (1)Grid (1)Paragraph (1)AI Deep Dive (1)

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When to Use

Before launching a new product, entering a new market, or rebranding. Market research surveys help validate assumptions about your target audience, pricing, and positioning.

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Recommended Frequency

Per campaign or initiative. Run a full market landscape survey annually. Supplement with quick concept-test surveys before major launches.

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Insights You'll Derive

Target audience demographics and psychographics

Brand awareness and perception vs. competitors

Pricing sensitivity and willingness to pay

Unmet market needs and whitespace opportunities

Channel preferences and buying behavior patterns

Message resonance testing for go-to-market strategy

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Best Practices

Define clear research hypotheses before designing questions

Use a mix of closed and open-ended questions for quant + qual data

Screen respondents to ensure they match your target persona

Present results with confidence intervals when sample sizes allow

Template Features

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Fully Customizable

Add, remove, or edit any question. Make it yours.

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AI Follow-Up Questions

AI conducts deeper conversations based on responses.

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Built-In Analytics

Real-time dashboards with sentiment analysis and insights.

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Custom Branding

Match your brand with custom colors, logos, and themes.

Frequently Asked Questions

Can I customize this competitive analysis survey template?

Absolutely! Every template is fully customizable. You can add, remove, or edit any question, change question types, adjust the order, and add your own branding and colors.

Is AI included with this template?

Yes! This template includes AI-powered follow-up questions that automatically conduct deeper conversations with respondents based on their answers, uncovering richer insights.

How long does it take to set up?

This template comes with 6 pre-built questions ready to go. You can publish it as-is in under a minute, or customize it to your needs in a few minutes.

What analytics will I get?

You'll get real-time analytics including response trends, completion rates, answer distributions for every question, sentiment analysis, drop-off rates, and AI-generated insights.

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